Vi's Blog

The answer might surprise you. A bit of a wild idea but here goes: we’re convinced that the concept of skin types – categories that have long been used to classify skin and skincare products – is m...

We are SCREAMING, CRYING, THROWING UP because Ultra Violette has just been named Caroline Hirons’ Brand of the Year for 2021! “Never has an SPF brand launched and made such an impression on the ind...

Having acne can feel like a bit of an emotional rollercoaster. Especially when everyone is dishing out unsolicited advice and every brand is claiming to have found a miracle cure. Well Emily's been...

Top notch intel. If you’re a regular around here, you’ll know that SPF is the one beauty product Vi believes in using 365 days a year. (If you’re new, hi! Catch up on why you should be wearing SPF ...

Don’t believe what you’ve heard. The internet is a wild and wonderful place. A limitless source of Very Funny Things (see: every ‘uncah jams’ meme), it’s also a breeding ground for potentially harm...

If you’ve ever wondered why Vi insists you wear SPF even when indoors, pull up a chair. We’re about to take a deep dive into UV exposure, and there’s some science-y stuff ahead. (Dw, it’s introduct...

If you’ve ever searched for info on pregnancy-safe sunscreen you’ll know there is a tonne of BS out there. If you haven't, don't bother – we hit up co-founder and new mama-to-be Ava Chandler-Matthe...

Winter skin ready?  Winter's here and it's not all mulled wine and floor length coats with faux fur trim. It also means your skin is needs a little more love to protect it from the changing seasons...

Yeah Vi thinks of everything. Meet Rachael Brook! She started her career at the age of 15, assisting Rae Morris. Yes. THAT Rae Morris. Since them, her work has graced the covers and pages of almo...

Meet Sophia Pafitis. A Melbourne based MUA with over 11 years of experience under her belt in editorial, commercial fashion/beauty and bridal; working with the likes of Frank Body, Soda Shades, Ado...

Meet Maddie Edwards. A qualified beauty therapist and content creator on instagram, who's all about inspiring people to love themselves and the skin they’re in. Who is also a wealth of knowledge wh...

Unless you're new around here, you've probably heard of Hannah English. (We're big fans.) Hannah is a pharmaceutical scientist, content creator and beauty writer who has a (understandable) passion ...