Vi's Blog

Your beauty routine just got an upgrade, and Vi worked pretty f*cking hard for it. Why? Coz you’re worth it. But also because traditionally, cocktailing beauty products into your SPF is a huge nope...

Sticky, suffocating SPF can get in the bin, cos Vi’s here with a game-changing new SKINSCREEN™ that’s set to be your new Fave – yep, we’re calling it (literally!). Say hello to Fave Fluid™ SPF 50+ ...

Picture this, it’s just gone 12pm and as a dedicated future-proofer, you know how important it is to reapply your SPF. Well, 6 years and hundreds of samples later, Vi’s ready to introduce you to he...

Don’t believe what you’ve heard. The internet is a wild and wonderful place. A limitless source of Very Funny Things (see: every ‘uncah jams’ meme), it’s also a breeding ground for potentially harm...

If you’ve ever wondered why Vi insists you wear SPF even when indoors, pull up a chair. We’re about to take a deep dive into UV exposure, and there’s some science-y stuff ahead. (Dw, it’s introduct...